Psychology/Self/ Bad News

Bad News Sells & Here’s Why?

Does bad news tell you the truth, make you feel better, or lower your anxiety? Do they drive our discussion and align our brains to capture and nurture a short-lived excitement? Join the conversation.

Bassey BY
3 min readAug 9, 2022
Photo by Etty Fidele on Unsplash

“The good news is there’s no devil. The bad news is there’s no heaven. There’s nothing.” — Kerry Packer.

Why do you like bad news? Here is my story. Is it bad or good news?

Years ago, my new colleague and office mate, Jane, walked me from the parking lot to my new office, and we had small talk and got to know each other.

Unfortunately, I didn’t have any bad news for Jane. I shared a little about my life — I had young children and a fantastic babysitter, my partner worked a few minutes from our home, and I talked to my friends, siblings, and mom.

All those things I shared about myself were true and good news to celebrate. Right!

No, they worked against me. My boss, Sara, who stayed home for 20 years to raise her children, turned a private conversation with my coworker into a talking point in our daily case conference full of women. Sara sold my good news as bad news. And it worked.

Bad news sells. Sex sells, and negativity spreads like wildfire. Humans like to spread bad news and love to read them. Sometimes, we learn from them.

Imagine being the receiver of the bad news, and the paparazzi descended on your front door and the news truck packed in your cul-de-sac. What would you do?

Bad news on Twitter spread like wildfire and gained attraction from everyone, including you and me.

Are you craving bad or good news? What about a good story? Do you change a good story to something sexing or twist good news into bad news?

Human nature can play tricks on us once in a while and exposes our imperfections. We all unconsciously…



Bassey BY

I write lifestyle stories that help us get healthier, wiser, happier,& wealthier.I like to organize, garden, cook & invest.